Artma is a leading Indian startup building a complete digital painting and AI program for budding artists. It boasts of 480k+ thriving Youtube family and has successfully taught 6000+ students so far. Swiftsell has played a crucial role in streamlining and enhancing Artma's lead management and customer engagement strategies.
Across multiple touchpoints such as WhatsApp and Website, Swiftsell has created tailored workflows for Artma to engage with leads and gauge which program they are interested in. It also qualifies the leads so that the sales team can then call leads equipped with context-rich information, resulting in more meaningful and productive conversations.
Most important has been the role in retaining and building long-term relationships with students as Artma sends out automated reminders about upcoming workshops, sessions etc. By automating the process of sending out timely reminders about upcoming workshops, sessions, and other events, Swiftsell ensures that students remain engaged and informed. This not only boosts participation rates but also maximizes the return on investment (ROI) for Artma by fostering continuous student involvement and loyalty.
Through its recurring outbound engagement capability, Swiftsell also handled leads coming from other channels such as Facebook ads and has tailored workflows to quickly engage with these leads.
In summary, Swiftsell’s partnership with Artma has accelerated lead volume by 50%, which directly contributes to a noticeable increase in revenue and conversion rates. Additionally, by automating and optimizing the lead management process, Swiftsell has significantly reduced Artma's customer acquisition costs by 30%.
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